About this flag
- Full name of flag: "Adventure & Romance Across the Seven
- Short name of flag: "SARA". Based on a rearrangement of the
abbreviation ARAS: Adventure & Romance Across
the Seven Seas. Adventure involves innovation and lateral
thinking. Reversing the order of the letters symbolizes this.
In the lower half: Dark Blue/Navy Blue.
upper half: Light Blue/Sky Blue.
These are the same colors as the
Double Blue Ribbon of the Celebrate
The Dark Blue represents the
principles, foundations, ideals of Capitalism. The ideas of such
thinkers as The Big Seven: Aristotle, John Locke, Adam Smith, The
American Founding Fathers, Frédêric Bastiat, Ludwig Von Mises, Ayn
The Light Blue represents possibilites, abundance,
products, prosperity of Capitalism. The musical compositions, the
multinational corporations, the foods, the technology, the medicines,
the novels, etc. All the things which are the result of liberty AND all
the marvellous creative values that arise when Capitalism is
The Dark Blue also represents thought, and the Light
The Double Blue "duality" is integrated and in
harmony. The central star, as the sovereign individual, is the agent of
- The central star is known at the "Star of Sara". It
represents the individual and individualism. That each of us owns our
own life. That self and rational self-interest come first. That all
thoughts and actions are the thoughts and actions of individuals. That
the individual is the fundamental unit of society. That rights pertain
only to the individual.
The central star sits within the dark
blue and the light blue areas. Like an island, where the Dark Blue is
the ocean, and the Light Blue is the sky. Each of us is complete and
self-sufficient. But we can choose to reach out to other individuals
around the world, and deal with them by free, voluntary
- The seven points of the Star of Sara. This is the individual
reaching out across the Seven Seas. The individual values other
individuals. Dealing with others is by choice. We demand our Self to be
respected and we respect the Self of others.
The Seven Seas theme
is reminicent of the seven points of the Statue of Liberty crown. The
Seven Seas means "all the world". To trade, travel, explore, share,
learn in liberty.
The points of the stars are also outward
There must be continual striving for personal
growth in both the sphere of thought and in the sphere of action. It is
not enough to be a thinker who does not act, or to be a man of action
without principles. Indeed there are 4 points within the Dark Blue
(thinking) area. And only 3 points in the Light Blue (action) area. Thus
there is a slight bias and emphasis towards paying attention to one's
own thinking. But both thought AND action are vital and should work
- The seven small stars. The central star does not point at
random. It specifically points to other pro reason, pro freedom
individuals around the world. The central star actively, even
energetically, seeks out such individuals no matter where they may be,
no matter what their race or nationality. The seven stars are themselves
seven-pointed stars which in turn are reaching out to yet
The seven stars are much smaller than the central star.
Others are very important, but Self is most important. There is no
conflict of interest between self and others. Each star has its own
position and space.
- Proportions. The width (horizontal measurement) is twice the
measurement of the height (vertical measurement). The Dark Blue and
Light Blue areas divide the flag evenly. The seven small stars line up
with the seven points of the central star. They lie in a circle centered
around the center of the main star. The central or main star is in the
center of the flag.
- Use of flag. This flag may be flown or displayed by any
supporter of Capitalism, Freedom and Human Creativity who agrees with The Bernstein Declaration. It is one of the official
Capitalism™ symbols. No special permission is required from the
This flag is FOR Capitalism, freedom, and
creativity. It is not a protest flag. It should not be used to OPPOSE
its opposite. Only to uphold what it is FOR. Anyone who agrees with its
symbolism is welcome to reproduce SARA for private use.
should never be used as a national or state or government flag. Sara is
neither pro or anti state. Her focus is personal. Her principles are
If your organization would like advice on Sara Flag
protocol please feel free to contact PRODOS by email: prodos "at"
prodos.com or by phone: +613-9428-1234 (Melbourne, Australia)
- Commercial production
PRODOS welcomes your ideas for
commercial production or use of Sara. To discuss this or for any
other enquiries please contact The PRODOS Institute, the trademark and copyright
Email: FLAG "at" prodos.COM
Phone: + 613 9428
1234 (Melbourne, Australia)
Snailmail: PRODOS, PO Box 2156,
Richmond South, VIC 3121, Australia
- Symbol. SARA is a symbol of freedom, creativity, prosperity,
individual rights. That each of us has the right and the ability to
design and build our own personal adventure.
Fly her with pride!
SARA flag flying
in Melbourne, Australia, on International Capitalism Day 2003
Gately displays the world's first fully constructed SARA Flag, sewn up by
the "Betsy Ross of Capitalism", his wife: Rosemary
PRODOS (Australia) and Sydney
Kendall (United States of America) get married in Melbourne,
Australia, under the SARA Flag on March 14,